10 Nuggets to Keep Yourself Knocking

By: Jan Bolick
November 2, 2010

10 by 10

Our theme this week is:Knocking on Doors.  The kind we all do from time to time…whether it’s to make a sale or get a job or a loan or a donation.    Hard to keep knocking sometimes, isn’t it?      This Quick List** provides 10 nuggets to help you keep knocking.

 

 

 

man knocking on door

1.  From a study done at the University of  Notre Dame:

44% of sales people quit trying after the first call
24% of sales people quit after the second call
14% of sales people quit after the third call
12% of sales people quit after the fourth call

That’s a total  94% of sales people that quit after the fourth call.

Here’s the kicker…60% of sales are made after the fourth call.

What a shame that  94% of sales people have already given up.

2.  From a study by Chilton Research (now TNSGlobal) on how long it took  firms to make a decision to purchase products/services:

15% – Bought within the first three months
24% – Bought within four to six months
34% – Bought within seven to twelve months
27% – Bought more than twelve months later

3.  Rule of thumb/word on the street among colleagues:  it takes 7-15 contacts to make a sale.

4.  Word on the street from marketing managers in small businesses.  They get calls from 5-10 ad reps each day.

5.  Word on the street from corporate managers. They have stacks of requests for donations and cannot respond to them all.  One bank manager told me that he didn’t even have time to read them all.  His personal way to prioritize…if they follow up with a phone call, I take notice.

6. Read   Why frequency? This is specific to advertising frequency, but take a broader view of it to include any type of message.

7.  “The force of the waves is in their perseverance.”  (Put this quote to work for you!  See note* below.)

8.  “I’ve never been a believer in closing, because my object is not to close a sale but to open a relationship.” (Put this quote to work for you!  See note* below.)

9.  “You get the chicken by hatching the egg…not by smashing it.” (Put this quote to work for you!  See note* below.)

10.  “Opportunity comes from knocking on doors until they open.” (Put this quote to work for you!  See note* below.)

These nuggets can help with motivation which is important.

Having a plan (for  knocking and follow up) is also important.

Do you have one?

Jan Bolick

Jan loves helping leaders develop and implement plans that help them get 2 goal.   It’s all about taking charge more effectively to make things happen…and inspiring others to do the same. 

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Note*: The quotes in #7-10 above make great reminders for those who knock (or need to knock).

Below you will find them all set up and ready to be posted to your computer screen with 3 easy clicks.  Instructions below.

PDF versions of the first two quotes are available in the Get 2 Goal: Sticking with It section of our Quote Library.

The force of the waves is in their perseverance.
A PDF version of the quote the quote below  is available in the Serious About Service section of our Quote Library.
I've never been a believer in closing...

Instructions for using the above quote as wallpaper for your computer:

  1. Click on the image.
  2. Right click on theenlarged image that appears.
  3. From the drop down menu, select “Set as desktop background”.

Voila! There’s still plenty of room on the left side of the screen for all your shortcut icons.

For  152 additional motivational and instructional quotes in two different formats – for your computer screen and as a printable PDF, visit our Quote Library.

Don’t have access to the library yet? Get your password here.

Note:    If you don’t like your new wallpaper, don’t want to replace it with a quote from the Business Class Quote Library and don’t know how to get rid of it……

Go to your control panel. Select “Display”. Select “Desktop”. And then choose from the designs offered.

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**Note: 10 by 10 on Tuesday (also know as a Quick List) is a weekly feature is for managers who don’t have time or don’t want to make time to read lengthy articles or even short paragraphs. Here you will find 10 tips or questions or steps or ways to Get 2 Goal or Be a Better Manager, etc). And it will be posted by 10 (AM – EST) on Tuesdays. Here’s our collection of Quick Lists to date.

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